Goal
NetPicks collaborated with Interactive Offers to
provide relevant ad placements for advertisers seeking to gain an audience and generate
increased revenue.
Solution
With Interactive Offers dedicated email campaign, NetPicks utilized multiple campaigns to
gain user engagement and encourage email sign-ups and sales to NetPicks userbase. Users who
may not have converted in the same session are added to NetPicks’ own email marketing
campaign, increasing retargeting strategies. Interactive Offers was able to provide relevant
dedicated email ads to NetPicks’ users, increasing engagement.
Results
The account team at Interactive
Offers
was committed to the success of NetPicks. By providing multiple campaigns to increase their
revenue and a customized and focused strategy, Interactive Offers was able to go
beyond
expectations, increasing open rates and significantly increasing click-through rates.